Simplify the world's choices

About Us

Crayon Data is an ambitious, fast growing AI startup, headquartered in Singapore. Crayon’s flagship is, a patented, cloud-based AI & ML platform. The platform now touches over 125M customers globally
Crayon Data has been identified by Gartner as one of the top 40 digital personalization providers
Crayon currently works with leading banks, card issuers, ecommerce portals, etc. in APAC, ME and the US

There are two main differentiators, that set Crayon apart:

A focus on combining internal and external data sets, without using identity

An algorithmic approach that allows automated analytics at scale

Crayon has multiple patents – the TasteGraphTM, a unique map of the world’s tastes, with billions of data points on consumer lifestyles. And ChoiceAI, an algorithm that mixes internal enterprise behavior data with external internet taste and social influence data sets.

These external data sets and patented algos establish the fact, that goes where no personalization or analytics engine has gone before.

Click here to visit the Crayon website.

Read Our Blog

blog one
Banking In The Time Of Emerging Tech

There’s a new era of banking and financial services on the horizon. With the emergence of digital banking and fintech, the sector is facing a massive shift in the way people bank.

Read More
blog two
The Dos and Don’ts to keep your data safe at your workplace

Data security is an extremely important aspect of any thriving organisation. Especially for digital and software enterprises.

Read More
blog three
Generating predictive data is big but challenging business for Ratan Tata-backed Crayon Data

This article was originally published on Deal Street Asia on 23.11.2018. If there’s one thing that’s true – data lies. Data lies a lot.

Read More

Additional Resources from Crayon

blog four
Why banks in APAC feel they lag behind in AI adoption?

91 percent of banks in the Asia Pacific (APAC) felt they lagged behind banks in the US and Europe when it comes to implementing artificial intelligence (AI) in their operations, according to FICO‘s latest survey.

Read More
blog five
5 ways how banking could be disrupted by blockchain

Blockchain has had an immense effect on our world so far, and it has more to grow. However, most people don’t consider the most obvious entity that will once be affected by blockchain – banks.

Read More
blog six
Everything you should know about Salesforce Commerce Cloud updates

Salesforce, the global leader in CRM, announced new innovations across its Commerce Cloud platform that enable companies to bring artificial intelligence, visual search, inventory availability services and more to an entirely new generation of commerce experiences.

Read More