Boost online traffic and engagement with widgets powered by the Choice API
The bank’s net-banking website and offer portal saw a decrease in online traffic and engagement from customers.
We integrated the maya.ai widget with all digital assets of the bank. This includes the bank’s offer portal, and the net-banking homepage and logout page. Powered by the Choice API, the widgets analyzed every customer
interaction in real time and immediately displayed relevant offers based on tastes, context such as time, day and place.
For leading bank in India
digital engagement increased by 17%
vs. random messaging (0.58% with maya.ai widget vs 0.5% BAU)
For a leading bank in Singapore
increased the total number of widget visits
on campaign days by 42% vs non-campaign days