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The Dior moment for data
The Dior moment for data

As the Second World War intensified, women were asked to fill in for the jobs that were usually done by men (who were now on the battlefield). Some of them were physically hard jobs. This rapidly enhanced a trend of trousers and slimmer skirts for women. These outfits...

Bring your own data, the cookiepocalypse is coming
Bring your own data, the cookiepocalypse is coming

The other day, I clicked on a link that was about the imminent death of third-party cookies. I was prompted to ‘Accept all cookies’ before I proceed any further! We are supposed to say no to third-party cookies by the end of 2023. While I am waiting for the day, I...

Finding links in data: It’s all about the WHYs
Finding links in data: It’s all about the WHYs

We can complicate discussions on data till eternity. But at the root of it all, data can help us solve 2 primary clusters of problems. Finding patterns Establishing a causal link Finding patterns is the easy part. Machines, algorithms, and even ‘analysts who do not...

KonMari your data ETL strategy
KonMari your data ETL strategy

Use the KonMari method for a data ETL strategy that sparks joy for your organization To the uninitiated, Marie Kondo is the world’s most famous tidying up consultant (thanks to Netflix). Her trademarked KonMari method is all about how one can declutter their living...