Date: 12-May-2023 Source: GEC Media Key Takeaways 86% of customers say they would pay a premium to brands that offer a fabulous experience 92% of analytics professionals say their firms need to increase their use of external data sources Only 28% of banks can...
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Recent Articles
3 ways card providers helped travelers vacation safely in a pandemic
2020 is a lost year for travel. People around the world spent more than half the year at home. Away from crowded places and closed spaces to minimize the spread of the Coronavirus. A closed-off world When COVID-19 was declared a pandemic, the first industry to be...
The Relevance Quotient Report 2020 for banks: the COVID-19 edition
In the wake of the COVID-19 pandemic, consumer trends have changed dramatically across the globe. In the span of a few months, the pandemic influenced people to spend more on essential products and services. Especially, those that were readily available online. The...
The Relevance Quotient Report for banks 2020: Middle East and Africa Edition
In today’s increasingly digital world, relevance is key. We’re not talking about emails or messages simply personalized with a customer’s name. No, consumers today seek out brands and companies that create experiences that match their needs and preferences. And this...
The Relevance Quotient Report for banks 2020: South APAC Edition
In today’s increasingly digital world, relevance is key. We’re not talking about emails or messages simply personalized with a customer’s name. No, consumers today seek out brands and companies that create experiences that match their needs and preferences. And this...
The Relevance Quotient Report for banks 2020: North APAC Edition
In today’s increasingly digital world, relevance is key. We’re not talking about emails or messages simply personalized with a customer’s name. No, consumers today seek out brands and companies that create experiences that match their needs and preferences. And this...
The Relevance Quotient Report for banks 2020: India Edition
In today’s increasingly digital world, relevance is key. We’re not talking about emails or messages simply personalized with a customer’s name. No, consumers today seek out brands and companies that create experiences that match their needs and preferences. And this...
Crayon Data’s Relevance Quotient Report 2020 Explains the Trends and Patterns of Personalized Banking
Singapore/Chennai: Crayon Data, a fast-growing AI and Big Data company, announced the launch of its Relevant Quotient Report to help banks in their personalization journeys. Due to COVID-19, new patterns in consumer purchase trends have put banks and merchants in a...
Crayon Data’s Relevance Quotient Report 2020 Explains the Trends and Patterns of Personalized Banking
Singapore/Chennai: Crayon Data, a fast-growing AI and Big Data company, announced the launch of its Relevant Quotient Report to help banks in their personalization journeys. Due to COVID-19, new patterns in consumer purchase trends have put banks and merchants in a...
The revenge spends phenomena: 6 strategies for banks and card providers
There’s a curious phenomenon taking place in the retail industry. As several countries lift lockdown orders and slacken travel restrictions, shoppers are making the most of the new-found freedom. Especially in the luxury goods category. Almost as a post-lockdown...
The ideal customer journey for digital-first banks: regain share-of-wallet
In this digital age, customers seek enterprises that understand and address their changing needs. In fact, 85% of customers expect personalization.* Banks who can’t meet these expectations risk losing everything. Right from customer data to share-of-wallet. On the...
The state of FinTech in Europe: Key trends from Finovate Europe 2020 in Berlin
We’re three months into the new decade and Crayon Data has already unlocked something very special. For awhile now, we’ve wanted to showcase the powerful AI-led personalization capabilities of our product, maya.ai in Europe. And this year, we were selected to demo...
FinTech 2019: 5 uses cases of machine learning in finance
We all know about machine learning when it comes to Japanese droids or Rhoomba intelligent vacuum cleaners, but how is machine learning being used in finance and fintech? As you will discover, the use of machine learning is both prolific and amazing. We will soon look...
Banking and the cloud: should banks adopt cloud computing solutions?
Ever since the inception of cloud-computing solutions, several sectors, including banks and Fintech, are slowly migrating to it. With numerous benefits, the cloud is turning out to be the ultimate storage option for your data. Even for personal storage, platforms,...
Can Fintechs take banks to the edge of innovation?
This post was written by a guest author Banks. When was the last time you associated the words “innovation”, “forward thinking”, “futuristic” etc. with them? I would say “never!” Banks are generally thought as being traditional and conservative. But the future isn’t...