In today’s increasingly digital world, relevance is key. We’re not talking about emails or messages simply personalized with a customer’s name. No, consumers today seek out brands and companies that create experiences that match their needs and preferences. And this...
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Recent Articles
The Relevance Quotient Report for banks 2020: South APAC Edition
In today’s increasingly digital world, relevance is key. We’re not talking about emails or messages simply personalized with a customer’s name. No, consumers today seek out brands and companies that create experiences that match their needs and preferences. And this...
The Relevance Quotient Report for banks 2020: North APAC Edition
In today’s increasingly digital world, relevance is key. We’re not talking about emails or messages simply personalized with a customer’s name. No, consumers today seek out brands and companies that create experiences that match their needs and preferences. And this...
The Relevance Quotient Report for banks 2020: India Edition
In today’s increasingly digital world, relevance is key. We’re not talking about emails or messages simply personalized with a customer’s name. No, consumers today seek out brands and companies that create experiences that match their needs and preferences. And this...
Crayon Data to participate in E-Business Mission to Latin America 2021
Date: 22nd February to 19th March Big data and AI company Crayon Data is one of several Singapore tech companies to participate in the ongoing virtual mission, E-Business Mission to Latin America. The virtual mission is organized by the Latin American Chamber of...
Slaves to the Algo: To be a digital-first company, work with your mission in mind | TS Anil, Monzo Bank
TS Anil, the CEO of Monzo, talks to us about how Monzo designs their customer experience. A digital bank by design, they always start with their desired end state in mind. With a single-minded focus on making money work for everyone (their customers), they optimize...
Suresh Shankar in conversation with Elets Banking and Finance on the rise of FinTech 2021
Suresh Shankar, CEO and founder of Crayon Data, was recently interviewed by Elets Banking and Finance. In the conversation, Suresh discusses the need for relevance in financial tech, Crayon's role in the growing FinTech ecosystem, and future plans. Read the full...
7 data-driven ways to optimize your online store for mobile [Infographic]
When user experience designers initially were faced with transferring their complex sites to mobile devices, they simply tried to cram as much as they could on the smaller devices. This concept created frustrating mobile experiences for users and an embarrassing...
Top tips and tricks to improving your customer experience [Infographic]
Selling your products and services is important. However, giving your customers a good experience is even more crucial for the success of your business. Customers are placing more emphasis on their experiences with companies. As a result, customer experience is...
The age of digital: why cyber security should no longer be ignored
We live in a developing world where things are always going to change, and change can happen at any time. Over the last decade, a lot of significant developments have come to our attention. In fact, technology is one area that is constantly growing. In a way, you...