Have you watched the latest Netflix sensation, Inventing Anna? It follows protagonist Anna Delvey’s quest for power, money, and fame. With a dash of personal and financial deception. And no one is spared: from socialites and hotels to banks and New York’s finest...
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Recent Articles
Why banks need to personalize experiences for Gen Z
The oldest of the Gen Z cohort, today’s golden children, entered the workforce under unprecedented circumstances: amid a pandemic. Before they could begin flexing their purchasing power, major pay-cuts and lay-offs were announced worldwide. Luckily, Gen Z has been...
#CountryInFocus: What you should know about banking personalization in Saudi Arabia
Today’s customers are digital natives. Irrelevance annoys them. Studies show that 85% expect personalized services, while 67% expect personalized experiences. These are not numbers that can be ignored. Banks that are early adopters to the age of relevance can be part...